Dynamic QR code

Your print stays the same. The destination behind the QR code can change.

A flyer, sticker or promotional item has already been distributed and then the web address changes. With a managed redirect, you do not have to reprint every QR code. We set up the code and can later change its destination in our internal system with your approval.

Getting started with a managed code

• Agreed redirect address for your printed code
• Fabrik4 can change the destination later
• QR file as SVG for design and print
• Check the destination and readability before print approval
• Agree on term, support and changes in advance
• Can be combined with print products and promotional items

What makes it dynamic

The QR code contains a fixed web address. That address goes through a redirect we manage to your current destination. If your domain changes, your shop moves or you start a new campaign, we can change the destination. The printed pattern stays the same.

1. Your customer scans the printed QR code.
2. The agreed redirect address opens.
3. They reach the currently assigned page.

Why the address in the code matters before printing

A QR code itself has no expiry date. What matters is the address stored in it. With a third-party short link or QR service, the redirect depends on that provider’s domain, operation and terms. A trial account or a service that later charges a fee can therefore become a problem after print products have been distributed.

We clarify in advance which address the code contains, who runs it and how long the redirect is agreed for. For long-lasting print products, we can check a solution under your own domain on request. This depends on your access and existing infrastructure.

What a dynamic code cannot fix

The address in the printed code cannot be changed. If that exact domain goes away, changing the destination behind it will not help. We also cannot necessarily take over a third-party code that has already been printed. We would need control over the address it contains or the ability to change it with the previous provider.

The value we add is a deliberately chosen, managed redirect and a personal contact. A guarantee against every outage or future change would not be honest.

Many uses beyond Google reviews

• Flyers and posters: lead to an event now, then to photos or the next date.
• Packaging and stickers: lead to the current instructions, reordering or a contact page.
• Promotional items: lead to a seasonal campaign, then back to the regular offer.
• Business cards: keep using the contact page even if your website moves.
• Workwear and club shirts: lead to services, registration or club information, provided the printed area scans well.

We can plan printed materials, textile printing and promotional items together with the QR code. Printing is not automatically part of QR setup.

How we work together

Tell us where you will use the code, where it should lead and how long the printed item will be used. We agree on the address, operation, scope of changes and costs. After setup, we check the destination and provide the file for the agreed use. You can request later destination changes by email, WhatsApp or phone.

Before a print run, we test the code at its intended size on the actual material. Contrast, clear margins and print quality matter. With textiles, folds, movement and viewing distance also play a role. A screen test does not replace a print test.

Plan operation and handover from the start

The redirect needs ongoing operation. The quote lists setup, operating period and included changes separately. We also agree on what happens at the end of the term before printing: continued operation, an agreed replacement destination or a possible handover. A handover is only possible if the domain and technical access allow it.

You do not need to place a WooCommerce order or open a new user account. We agree on the service personally and manage it through our internal system.

Scope and limits

Managed QR service on request. We list setup, the agreed operating period, destination changes and any printing separately. No unlimited subscription, no guarantee of perpetual availability and no self-service portal in the standard scope. We discuss special campaign pages, changing content, analytics and integrations as extensions.

Frequently asked questions

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